Gift card
A Zalando gift card is more than a gift, it’s an experience that embodies the Zalando brand in a special moment for our customers. The gift card journey spans a diverse range of touchpoints and occasions, across digital and physical formats and consumer and business-to-business offerings, from everyday gifting to seasonal celebrations. Together, these create a consistent and recognisable gift card world at every interaction.
Product portfolio
Our gift card portfolio covers D2C (onsite), retail and B2B channels. Below, you’ll find an overview of the full range.
D2C gift cards
Direct-to-customer (D2C) gift cards are sold via the Zalando website. Designed for every gifting occasion, they are available in both digital and physical formats.
Physical retail gift cards
Physical retail gift cards are sold in-store through selected partners and are available as three different products.
Digital retail gift cards
Digital retail gift cards are sold online through selected retail partners and are delivered digitally to customers. They are available across a range of partner platforms and online stores.
B2B gift cards
B2B gift cards are distributed through selected business partners and a dedicated platform for corporate customers. Available in a variety of motifs and printable digital formats, they can be used for employee rewards and other corporate gifting purposes.
Tech guides and templates
The guides below are designed to support Zalando gift card partners with product placement and marketing. For further questions or direct consultation, please reach out to the Brand Design team.
Resources
Contact us
Do you have a brand design related question? Reach out to the Brand Design team via email or visit our zLife group.
Open design ticket
Do you need design support for a planned communications campaign? Submit a request via Asana.